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WFC Heats Up Chili Top 10 Challenge with Goya Salsita

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Posted Sep 2, 2016
WFC Heats Up Chili Top 10 Challenge with Goya Salsita

ORANGE BEACH, Ala. (September 2, 2016) – The World Food Championships announced its last - and hottest - Infused Ingredient today for the 5th Anniversary in Orange Beach, Alabama.  WFC Open Chili Competitors will be spicing up the Top 10 Challenge with Goya Salsita as the Infused Hot Sauce Product.

Goya Salsita is a unique line of colorful, flavorful, and hot authentic Mexican hot sauces. The Goya Salsita line has four options of hot sauces for Top 10 Chili Competitors to use. They include Smoky Ancho chile, tangy Árbol, plenty-hot Jalapeño and the pure-fire ripe Habanero.

“Our Chili division has always been a hot category, but now it’s really going to catch fire with Goya’s support and these unique, flavorful hot sauces,” said Mike McCloud, CEO of World Food Championships. “Goya Salsita is different than other hot sauce brands because they are inspired by authentic Mexican flavors. We believe this will add an interesting dimension of flavor for our Chili competitors.”

Chili competitors have something else to look forward to this year, thanks to Hormel Foods who  is partnering with WFC to subsidize all entry fees for Chili Competitors. In celebration of Hormel’s 125th Anniversary, all World Open Chili Competitors will now enjoy a reduced entry fee of just $125 for this year’s competition.

“We see great things ahead for our Chili division. Both of these well-known, world-class companies are excited about Food Sport and are going to help WFC develop new integrations, opportunities, ideas and strategic growth in the years to come,” commented McCloud.

About Goya
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company and the premier source for authentic Latin cuisine. Combined with authentic ingredients, robust seasonings and convenient preparation, Goya provides consumers with over 2,200 high-quality and affordable food products from the Caribbean, Mexico, Spain, Central and South America. Goya has fostered a longstanding history not only in the food industry, but also as a cultural symbol beginning in New York more than 78 years ago. The company’s commitment to excellence is the cornerstone of Goya’s popular credo, “If it’s Goya, it has to be good”.

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