Bally's, Paris and Caesars Palace set to Host

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Posted Jul 24, 2012

LAS VEGAS (July 24, 2012) – The World Food Championships (WFC) announced today a partnership with Bally’s Las Vegas as the official host of the four-day food festival and cooking competition. Additional events will take place at Paris Las Vegas and Caesars Palace, all at the heart of the famed Las Vegas Strip. Television’s Adam Richman will play host to the festivities Nov. 1 through Nov. 4.The alliance will transform the corner of Las Vegas Boulevard and Flamingo Boulevard into a food epicenter with unrivaled competition and culinary experiences, when food champions from across the United States will compete for fame and fortune.

With a total prize pot of $300,000, the World Food Championships will feature seven categories: BBQ, Chili, Burger, Sandwich, Recipe Championship, Side Dish and Chef’s Challenge. Each of the seven category competitions will take place at Bally’s Las Vegas on Nov. 2 and 3. Throughout the competitions, several People’s Choice and VIP opportunities will occur near the Strip and at Paris Las Vegas. On Nov. 4, the ultimate food battle, where each of the champions from the seven categories will go head-to-head for the main prize purse, will occur at a Final Table in front of the iconic Caesars Palace. This showdown will be judged by a panel of seven celebrity/culinary judges, including WFC spokesman Adam Richman, star of the Travel Channel’s “Adam Richman’s Best Sandwich in America” and “Man v. Food: Nation,” and author of “America the Edible” and the upcoming “Quest for the Best.”

"The World Food Championships is unlike any culinary event Las Vegas has ever seen and we feel that Bally’s Las Vegas is the ideal location,” said Mike McCloud, president of Trybe Targeting, the company producing the four-day event. "WFC is the ultimate food showdown, and in a city known for world-class food and entertainment, there is no better place to host this event. “

“Bally’s Las Vegas is the perfect home for the inaugural World Food Championships,” said Jeffrey Frederick, vice president of food and beverage for Bally’s Las Vegas. “Right in the center of the Strip, Bally’s partnership with the World Food Championships will give guests the opportunity to taste a wide variety of America’s favorite dishes from amateur and professional chefs. The competition will transform a section of Las Vegas Boulevard, with events spread across three resorts, creating one of the largest food competitions this city has ever seen.”

For more information about events, opportunities or competitions at The World Food Championships, visit http://www.worldfoodchampionships.com.

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Caesars Entertainment Las Vegas Resorts

Experience TOTAL Vegas with Caesars Entertainment’s Las Vegas resorts: Caesars Palace, Planet Hollywood Resort & Casino, Paris Las Vegas, Flamingo Las Vegas, Rio All-Suite Hotel & Casino, Harrah’s Las Vegas, Bally’s Las Vegas, Imperial Palace Las Vegas and Bill’s Gamblin’ Hall & Saloon. Caesars Entertainment Corporation is the world's largest casino-entertainment company. Caesars is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. All Caesars Entertainment Las Vegas resorts proudly prohibit adding hidden resort fees to hotel guest room rates. For more information, please visit www.caesars.com.

About Adam Richman

Born in Brooklyn, Adam Richman is a television personality, culinary expert and author. Richman, best known for his hosting role in the “Man v. Food” and “Man v. Food Nation” and “Adam Richman’s Best Sandwich in America” television series on the Travel Channel, relishes his role that allows him to become the viewer’s ambassador to all things delicious. Author of “America the Edible,” “A Hungry History from Sea to Dining Sea” and the upcoming “Quest for the Best.”

About Trybe Targeting

Trybe Targeting is the food and enthusiast marketing division of MMA Creative Inc., a 22-year-old marketing and advertising firm with offices in Nashville, Memphis, Las Vegas, and Orlando. Trybe Targeting is the agency of record to the Kansas City Barbeque Society, International Chili Society, World’s Championship Chili Cookoff and the American Cornhole Organization. Trybe Targeting also helped develop and operates the Sam’s Club National BBQ Tour, the richest competition series in barbeque history. For more information, visit www.trybetargeting.com.

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Bally's, Paris and Caesars Palace set to Host

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